Film Recommendation: Helvetica

A movie on a font?

I spent a week watching a handful of documentaries on design because I was feeling uninspired.  I stumbled on one that I'm surprised I ended up liking - a film about the typeface Helvetica.  Yes, really!  Helvetica goes through the history of the font, the personality it evokes and explains its ubiquity (it really is everywhere).  Here's a quote from the film if you're not sold by the trailer yet.

You can say, "I love you," in Helvetica.  And you can say it with Helvetica Extra Light if you want to be really fancy.  Or you can say it with the Extra Bold if its really intensive and passionate, you know, and it might work." - Massimo Vignelli

Oh yes, Valentine's Day is coming up.  Remember to use Helvetica Extra Bold to say "I love you."  Your lover will know you really mean it.

Rent or buy this documentary from Amazon here.